What does it mean to be Malty?
To fully embrace the Malty experience, you need to learn what it means to be Malty.
The design system from Carlsberg Group - the beer company, you got that right - is inspired by the very thing that can be used to make beer: Malt.
To produce malt, seeds must undergo the germination process. This is the step that allows the seeds to turn into Malt.
Germination is what allows something to come into existence and develop. And much like this process, Malty’s purpose is to help you germinate your products and ideas. It’s here to help you grow and scale
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Also, just like malting can be applied to many different types of seeds, Malty can be used and tailored to different brands and markets.
After obtaining the malted grains, they can be used for a wide range of purposes, such as beer, whisky, malted milk, malt vinegar, flavoured drinks, baked goods and so on.
Just like Malty, that is flexible enough to suit a large variety of needs. Whether you’re creating an e-commerce product or a CRM, Malty will support you, nonetheless.
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To be Malty means to be able to grow and transform into something better. It means to want to brew the best possible experience.